About
Elevate Bathurst
Our Vision
To showcase the authentic lifestyle and unique
experiences the Bathurst region offers and make
it the destination of choice for regional New South Wales.
Our Strategy
Elevate Bathurst aims to create a unified regional brand and compelling content to position Bathurst as a desirable and authentic destination. Through fostering collaboration and engagement, we seek to expand regional industry partnerships and diversify revenue streams.
Our Objectives
01
To increase Total Tourist Expenditure in Bathurst and surrounding regional towns.
03
To increase the investment and number of quality tourism, retail and hospitality operators in the region.
02
To elevate the profile of Bathurst across all tourism audiences, particularly the emerging opportunity in targeting mid-high-income earners.
04
To improve transparency of spending across tourism initiatives and demonstrate value for money and alignment with the strategic vision and goals.
05
To improve the profile of Bathurst as a destination to visit, work, invest, live and study.
Our Sponsors
Elevate Bathurst is proud to collaborate with a diverse range of sponsors, including industry sponsors and government agencies. Together, we work towards the common goal of promoting and supporting the tourism industry in Bathurst and the surrounding regions. Our partners play a crucial role in helping us achieve our mission, and we are grateful for their ongoing support and contributions.
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